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In the 360° profile, all data about a person is stored. A person can be both a known customer and an unknown website visitor. In Squeezely you can search for a profile by going to 360° profiles:

 Which variables can I use to search a profile?

In the search bar you can search a profile with the following variables:

Data

The following data are kept in the profile:

Type of data

 Profile data

 Event data

 Journey data

 Automation data

 Audience data

Content

The properties and product sets of the profile

The interactions of the profile

The customer journeys of the profile

The external triggers of the profile

The target groups of the profile

Inside the profile

 How can I use the profiles?

The profiles allow you to automatically and real time data:

Collect

Enrich

Monetize

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