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With frontend tracking you can send events from the website to Squeezely. For sending frontend events the implementation of:

Base Tracker (EN-GB)

On the basis of the Base Tracker events can be sent with:

Smart Tracking (EN-GB)

Custom Tracking (EN)

Backend Tracking

With backend tracking you can send events from other systems to Squeezely with:

 API Calls (EN)

When using Copernica, backend purchase can be received through the link of:

 Bookerz -Copernica link(EN)

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titleHow does the Event Tracking work when I use Shopify, Magento 2 or Lightspeed?

When using these platforms, you can use the automatic implementation of the Event Tracking and Product Feed:

🔌 Shopify Plugin (EN)

🔌 /wiki/spaces/SG/pages/2618327072

🔌 Lightspeed Plugin (EN)