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Our Meta Pro app includes resilient server side data transfer to via conversions API. As every interaction is matched to an identified profile in Squeezely CDP, Meta Pro will send all your signals to Conversions API with several identifiers attached. This creates higher quality signals that improve your EMQ score. As a result you will find a lower cost per action for your campaigns and we will help you meet improve Meta’s recommended EMQ score of 6.0 or higher.
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Squeezely’s Meta Pro app aims to improve your EMQ score to meet Meta’s recommended standards.
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