With Event Tracking, interactions of profiles are recorded and sent to Squeezely as events. In Squeezely events can be received via the frontend and backend.

Frontend Tracking

With frontend tracking you can send events from the website to Squeezely. For sending frontend events the implementation of:

...

Smart Tracking (EN-GB)

Custom Tracking (EN)

Backend Tracking

With backend tracking you can send events from other systems to Squeezely with:

 API Calls

When using Copernica, backend purchase can be received through the link of:

...

Expand
titleHow does the Event Tracking work when I use Shopify, Magento 2 or Lightspeed?

When using these platforms, you can use the automatic implementation of the Event Tracking and Product Feed:

Shopify Plugin (EN)

/wiki/spaces/SG/pages/13996523552618327072

Lightspeed Plugin (EN)