Brand (EN)

The product brand is the brand of the product.


The brand is not a required product field. However, the field is recommended because it is used to determine the favorite brand in the profile data and is widely used in product sets and personalizations.

  • Go to Products

  • Enter the SKU or name of the product in the search bar

  • Click on the product and check the product field Brand

Is the field not filled? Add the field to the implementation of the product feed


The brand can be implemented automatically with:

The product field can be implemented manually with: