Custom event (EN)

A profile triggers a custom event to capture certain behavior

Content

The custom event has no mandatory fields. The event will be (minimal) displayed with the event name in Squeezely:

If the event displays more fields, additional fields will be included in the event.

  • Go to Data and scroll to 'Events':

  • Click on the name of the custom event

Is the event not listed in the overview? Check the implementation

Why are there no additional fields in the event? Add additional fields to the event implementation

Implementation

Custom events can be implemented with both Frontend and Backend Tracking

A custom event can be implemented manually from the frontend using:

Custom Tracking (EN) Custom event with Custom Tracking (EN)

From the backend you can do this with:

API Calls (EN) Backend custom events (EN)