Custom event (EN)
A profile triggers a custom event to capture certain behavior
Content
The custom event has no mandatory fields. The event will be (minimal) displayed with the event name in Squeezely:
If the event displays more fields, additional fields will be included in the event.
Implementation
Custom events can be implemented with both Frontend and Backend Tracking
A custom event can be implemented manually from the frontend using:
Custom Tracking (EN) Custom event with Custom Tracking (EN)
From the backend you can do this with: