Custom event with Google Tag Manager (EN)

To redirect the field email, a custom event can be created with Google Tag Manager. This event should be triggered in the events where normally the field 'email' would be sent (like PrePurchase and Purchase).

Custom event

You can call the event for example Email and additional fields such as service consent

Learn more about implementing custom events:

Custom event (EN)

Learn more about additional fields:

Data fields (EN)