Purchase with Custom Tracking (EN)
The purchase event should be triggered when a profile loads the thank you page. It is also recommended to trigger the purchase from the backend.
Minimum
In the event, at least the following is sent:
Please note: the product id in the event needs to correspond with the SKU of the product in Squeezely!
You can find an example of Purchase tracking here: https://squeezely.tech/documentation#frontend-purchase (see Example)
In the following circumstances more fields are required:
Are there multiple languages used on the website? → then also send language in the product array
Is there more than one currency used on the website? → also send currency in the event
Extra
In this event extra data fields from the datalayer can be send along. Tip: send all fields that are available at the trigger in the datalayer and consult with the Squeezely users which extra fields they want to receive in the event.
Check
After the implementation you can check the incoming event with its fields as follows:
Go to Data and scroll to 'Events':
Click on Purchase
Check if the incoming data matches with the tracking
If yes, the event is complete
If not, check the implementation