Viewed products as website content

For reminding profiles of previously viewed products, a product set is inserted into the website content as personalization.

Preparation

Create productset

Create a Last Viewed producset, for personalization in step 3:

Open

Create Audience

Create an audience to show the personalization in step 3 to profiles that have viewed at least 4 products:

Open

Create Personalization

Create a personalization for the audience, incorporating the product set into the website content:

Open

The use of an element with a unique name is recommended in the query selector!

Testing

Test the personalization live on the website and view the product set in the 360° profile:

Open

Tips

Add a control group to the personalization to compare the conversions.