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  • Email addresses: new email addresses will be synchronized from Squeezely to Pure 360 only for profiles given newsletter consent in Squeezely.

  • Consent: changes to newsletter consents are synchronized in real time from Squeezely to Pure 360 Squeezely only sends data to Pure360 for contacts that have a Newsletter Opt In in the Squeezely Platform.

  • Profile fields: Profile fields that have been mapped in the Squeezely Channel settings are synced to your Pure 360 list each time a user is entered into an audience or journey from Squeezely.

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