For convincing profiles to buy products, social proof based on 'this product was ordered x time ago' is inserted into a pop-up.
📋 Preparation
1️⃣ Create personalization
Create a personalization for social proof that will be embedded in the pop-up:
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🧪 Testing
Test the personalization live with different product pages on the website:
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Tips
Add a control group to the personalization to compare conversions.
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