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The EmailOptIn event should be triggered when a profile signs up for the newsletter in the footer of the website.

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At least the following is sent in the event:

Field label

Field content

event

EmailOptIn

email

Email address of the profile

newsletter

yes

You can find an example of the EmailOptIn tracking here: https://squeezely.tech/documentation#frontend-emailoptin (see Example)

Extra

In this event extra data fields from the datalayer can be sent along. Tip: send all fields that are available at the trigger in the datalayer and consult with the Squeezely users which extra fields they want to receive in the event.

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titleWhich data fields can I send in the event?

You can find an overview of the data fields you can send in the event here: 📄 Data fields (EN)


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titleWhich data fields are available for the trigger in the datalayer?
  • Activate the trigger on the website (for example in the case of ViewContent; view a product on the website)

  • Click on F12

  • Go to Console

  • Type 'datalayer' and press enter

  • Check in the response which fields are available:

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Can't figure it out? Consult a webdeveloper


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titleHow can I send custom data fields in the event?

First you need to create the custom data fields in Squeezely Create 🛠 Creating custom data fields (EN)

If the custom data fields are available in the datalayer, you can send them along with the field label: custom_(name of the field).

In the case of the custom data field custom_province, for example, custom_province must be sent along.

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After the implementation you can check the incoming event with its fields as follows:

  • Go to Data and scroll to 'Events':

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  • Click on EmailOptIn

  • Check if the incoming data corresponds with the tracking

    • If yes, the event comes in complete

    • If not, check the implementation

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